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Win a million-euro Picasso, fund Alzheimer's research for €100

2 min read
Paris, France
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A 1941 Picasso gouache could be yours for a €100 raffle ticket — and every entry funds one of Europe's most active Alzheimer's research foundations.

The painting, Tête de femme, is small enough to hold in two hands but valued at €1 million. It's being offered by Opera Gallery, a network of galleries across 14 cities worldwide, as part of a charity initiative launched by French TV host Péri Cochin. The raffle is organized by Fondation Recherche Alzheimer, which has distributed €29 million to over 40 research teams across Europe since 2004.

This isn't the foundation's first gamble on art. In 2013, a young man from Pennsylvania won a Picasso drawing worth over $1 million. Seven years later, an Italian accountant took home a 1921 still life valued at €1 million — that raffle alone raised €5 million for research.

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Why This Matters Now

Alzheimer's affects 35 million people globally, and the World Health Organization projects that number could double by 2050. Most cases remain poorly understood, and treatments remain limited. Research funding is the bottleneck — not just in money, but in sustained, coordinated effort across institutions.

Fondation Recherche Alzheimer sits at the center of European efforts to change that. The foundation funds basic science into what causes the disease to start, clinical trials for new treatments, and programs that improve daily life for patients and their families. A single €5 million injection, like the last raffle generated, can support multiple teams for years.

Claude Picasso, the artist's late son, gave his blessing to the initiative. "When Péri Cochin first approached us, I immediately embraced her idea of a charity raffle, both original and compelling, placing art at the service of others," he said.

The math is straightforward: enough people buying a €100 ticket creates a research budget that wouldn't exist otherwise. One person walks away with a painting that sold for £102,700 at Sotheby's in 1999. Thousands of others fund the work that might one day prevent their parents from forgetting their names.

Tickets are being sold now through the foundation's website.

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SignificantMajor proven impact

Brightcast Impact Score

This article describes a global raffle organized by the Fondation Recherche Alzheimer in France, where people can donate €100 for a chance to win a Picasso painting valued at €1 million. The raffle aims to raise funds for Alzheimer's research, which aligns with Brightcast's mission to highlight constructive solutions and measurable progress. The article provides details on the artwork, the previous successful Picasso raffles, and the involvement of the artist's son, which lends credibility to the initiative. While the article does not explicitly mention the number of people impacted, the global reach of the raffle suggests a significant number of beneficiaries. Overall, this story meets Brightcast's criteria for publishing as it showcases a positive initiative with measurable impact and real hope.

25

Hope

Solid

25

Reach

Strong

25

Verified

Strong

Wall of Hope

0/50

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Originally reported by ARTnews · Verified by Brightcast

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