Creativity that inspires

Rainbow Rock Shop Dinosaurs in Holbrook, Arizona

28 min readAtlas Obscura
Holbrook, Arizona, United States
Rainbow Rock Shop Dinosaurs in Holbrook, Arizona
60
...
0

About Today all across Holbrook one can find giant statues of dinosaurs in front of stores. They near Petrified Forest National Park, where dinosaur remains have also been found. (Such real dinosaurs are exhibited at the Rainbow Forest Museum inside the park.) Furthermore, the city's location on Route 66 naturally draws tourists eager to snap photos of roadside attractions.

The first and largest group of mock dinosaurs is at a rockhounding shop south edge of town, surrounded outdoors by an unbelievably large array of petrified wood. They are the work of owner Adam Luna, a welder and amateur "jack-of-all-trades" who first constructed a brontosaurus in 1986. His process involved first building a steel skeleton which be surrounded by rebar netting and a painted concrete outer shell. Positively received by tourists, Luna went on to build more than 11 dinosaurs that now stand outside his store by 2000.

The tallest is a larger brontosaurus standing at 25 feet, still a fraction of the real animal's size. He intentionally painted the dinosaurs cartoonishly and smoothly in order to avoid frightening children. Luna's statues were successful enough to inspire numerous copycats around town, especially at other petrified wood shops. Some were even made by his own assistants, earning his ire.

There was even an International Dinosaur Park where one could drive by various dinosaur models; although it has since closed its statues have moved elsewhere. However, few of these other dinosaurs manage to recreate the unusually smooth concrete skin of the original ones.

Luna also made another dinosaur for the Moon Lite Barbershop, run by his son Daniel. Related Tags Statues Fossils Dinosaurs Know Before You Go The store charges a small fee to take photos with the statues. Its hours are unpredictable and do not necessarily match those on Google Maps, however the dinosaurs are viewable from the street regardless.

Community Contributors Added By cdanesh Published November 29, 2025 Edit this listing Make an Edit Add Photos Sources https://www.themunicipal.com/2022/01/holbrook-arizona-a-nostalgic-trip-into-the-triassic-period/ https://www.roadsideamerica.com/story/15815 The first partially complete dinosaur skeleton was discovered here, forever changing the world's view of the ruling reptiles. Built for a motel, this cartoon dino is now a symbol of the area's paleontological heritage. Explore a wealth of fossils in one of the most prolific dig sites in North America. This small museum is dedicated to the study of coprolites, or fossilized poop.

A beautiful bronze statue of the greatest fossil hunter of the 19th century. Alberta's Pipestone Creek Bonebed is one of the densest fossil sites in the world. This nearby museum showcases some of the best finds from its "river of death." Fifty-odd dinosaur footprints are preserved on this strip of mountain cliff along with ancient ripple marks.

See 150 million-year-old dinosaur tracks and bones dating back to the Jurassic period.

Brightcast Impact Score (BIS)

60/100Hopeful

This article highlights the creation of large, whimsical dinosaur statues in Holbrook, Arizona, which have become a popular tourist attraction. The statues were built by a local welder, Adam Luna, who wanted to create something fun and non-threatening for children. The article showcases how these statues have brought joy and interest to the community, and inspired others to create similar attractions, contributing to the local economy and tourism.

Hope Impact20/33

Emotional uplift and inspirational potential

Reach Scale20/33

Potential audience impact and shareability

Verification20/33

Source credibility and content accuracy

Encouraging positive news

Comments(0)

Join the conversation and share your perspective.

Sign In to Comment
Loading comments...

Get weekly positive news in your inbox

No spam. Unsubscribe anytime. Join thousands who start their week with hope.

More stories that restore faith in humanity